Genially + Twitter: A captivating story of interactivity

If you’re the kind of person that likes to include live elements in posts or that enjoys creating content with information synched to its source so that it updates automatically — you’re in luck. We have an example of perfect integration for you: Genially + Twitter.



In this post, we’ll talk more about this collaboration to better understand why it’s so useful and what it allows us to do. We’ll show you some brilliant examples of what you can achieve by combining Genially and Twitter, and you’ll get everything you need to know how to do it. Shall we?


Where we came from…

Twitter is a social network born in March, 2006, but it wasn’t until July of that year that it was released on the market. This microblogging platform was born from the efforts of Jack Dorsey, Noah Glass, Biz Stone and Evan Williams, that last two of whom were collaborators from Google. The first tweet was published by Jack Dorsey himself, and it said: “just setting my twtrr”.  This marked the beginning of one of the most powerful networks in the world with its defining feature: 140 characters.

Today, Twitter has 328 million active users, has been translated into more than 40 languages and is the source of real-time debate for millions of people (and the occasional troll). Talking about a topic from the day before on Twitter is like talking about the 18th century: completely outdated.

Do you know why we’re telling you all of this? Because as with any story, the beginning is what sets the foundation for the rest of the narrative, and in this case Twitter and Genially share a clear priority from the very start: effective communication.

Effective and practical communication is what Genially was born for and continues to live for. The integration with Twitter is an example of how to complement the work of interactive, visual information and its use on social media; and this is why, from the very beginning, the tools have been inseparable.


Genially on Twitter

As we explained in this other post, integration offers countless opportunities to create interactive content and allows us to insert the tools we use on a daily basis into other ones.

In this case, including geniallys in Twitter lets us create interactive posts with content distributed into layers for our readers. Looking to start a conversation about pollution? Great! Include a genially with an infographic about the percentage of destruction of the Amazon Rainforest or the rising temperatures of the planet.  Want to publish a tweet about the candidate you support for the next elections? Perfect! Here’s a dossier that explains their electoral platform. Are you interested in promoting your product or services? Include a genially where your clients can interact with all your information to set yourself apart from the competition.

Including geniallys in our tweets is extremely simple. As you can see in this example, it’s as easy as pasting the view link in our tweet.

Twitter in Genially

In the almost 5 years of Genially, millions upon millions of creations have been made. Can you imagine what it would look like to update all of their information manually?

Thanks to the integration of Twitter in Genially, just like with other social networks, you can keep the information up to date without needing to change anything yourself. How? When you insert a tweet into a genially it syncs with its source, and all of its likes, retweets, comments and viewers’ feedback is automatically updated.

But that’s not all. Life in all of its glory means that we can also include our timelines or that of any account registered in Twitter within an interactive element or directly on the canvas of a genially. What happens when we do? We are able to keep our creation relevant and up to date because all of the new tweets that account publishes will appear automatically in our genially.


Useful, right? By integrating tools like Twitter in your geniallys, you won’t need to update the information yourself, and you’ll also be able to keep your content cleaner and more organized. Create interactive resources and insert your timeline or tweet in them. Your audience will be able to access this information if you want them to by hovering their mouse over an element or clicking on it.

Where we’re headed…

Technology and the needs of a society in motion requires communication and information to work as live elements that are constantly updated and renewed. Thanks to great integrations like the one between Genially and Twitter, we can see how collaboration and the joining of forces between tools allows us a healthy way forward into the future of digital communication.

Now it’s your turn. Do you find it useful to be able to integrate and insert your timelines and tweets in your geniallys to keep their information up to date? Do you think that the ability to include geniallys in your tweets helps make important additions to your posts? Do you want to know how Genially integrates with other social networks? Leave your answer in the comments or tell us on social media, and don’t forget to share this post if you’ve found it useful.

Remember, if you have questions about integrations or anything else, use the hashtag #AskGenially on social media.


Greetings from the Genially Team…

wishing your creations a long and prosperous life!

Javier Rubio
Javier Rubio
Head of Communication at - "The world is not ours, but it's in our hands"

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